The work on this site is a joint effort between
Rodney Edwards and Siladityaa Sharma. And is in
affiliation with ArtCenter College of Design. 

We have won Gold at Muse Design Awards 2020, Silver in the Interface Design Category, Bronze in the Web Design Category at the 2020 International Design Awards, and featured in Dutch Design Week and Bestfolio for best case studies. Currently nominated for the following design awards: A’ Design Awards, Fast Company, Core77, and Spark
V.01 / SPR_2020 



  • With Machine Learning, it is possible to mitigate the pain point of initial design brainstorming.

    Machine Learning can help drive inclusive design and eliminate edge cases.

    Designers can make better design decisions if they understand the working of the technology that powers their projects.

    Machine Learning should not replace the role of a designer. Instead, it should augment their design decisions and assist them.

If we had more time        

Next Steps*

Business, Finance, Legal
Validate with market further and looking into shifting B2B offerings into an earlier phase

Pricing sensitivity A/B testing determines the price that customers will pay and see if a subscription model is the right framework.
Develop investor exit agreement and future talent vesting clause.

Prototyping & Testing

Get a model up and running with the ability to generate sketches from a text string with the desired fidelity.

Integrate machine learning model with the Arter frontend design

Incubator & Recruitment

Why: Because they will help us recruiting a technical co-founder (CTO) and help us build our core tech.