︎
Authors

The work on this site is a joint effort between
Rodney Edwards and Siladityaa Sharma. And is in
affiliation with ArtCenter College of Design. 
Awards

We have won Gold at Muse Design Awards 2020, Silver in the Interface Design Category, Bronze in the Web Design Category at the 2020 International Design Awards, and featured in Dutch Design Week and Bestfolio for best case studies. Currently nominated for the following design awards: A’ Design Awards, Fast Company, Core77, and Spark. 
V.01 / SPR_2020 
      -





Branding        

Typography & Color


              We used Perkly by Dyslexica for our logotype and Archia from atipo typeface foundry for the body copy because they translate the space where the machine meets human pretty well with the semi-geometrical ligature with some asymmetrical quirks. 

We kept our primary colors monochrome to avoid any unnecessary contrast. To embellish the objects and action words we used our accent colors.
Running on Cargo